For Google, examples from HEMA or inspiration from The Best Social Media. Bonus Tips There are more ways to optimize your subject line. In this article , the Content Marketing Institute provides advice. I would like to highlight a few. 9. Personalization Personalizing the subject line of your newsletter can range from very simple to something more complicated. Address your recipient by first name, for example. Whether that works or not depends on your type of mailing.
Come across as even creepy. So test! You could also personalize based on the recipient's location. For example, let the place of residence match We provide high-quality Whatsapp list we have your offer. 10. Play on your receiver's vanity CMI calls them vanity-appealing power words : words that respond to people's need to be recognized or admired. This can relate to appearance, but also to the way in which someone runs a company. 11. Create FOMO If you clearly indicate what your recipient is missing.If he does not open your mail, there is a greater chance that he will open it. As far as I'm concerned, clickbait is lurking here. 12. Announcement or Offer A (large) part of your emails probably contain a very clear CTA. Why wait for that CTA to clarify what your offer is? Think of an advantage of your product or service, the final result, or the announcement of the sale. What are the best practices of your subject lines? Frankwatching has listed the best free content from renowned.